PUBLiCUS is your "in-house", out-sourced lobbying and campaigns management firm that combines the professional experiences with academic credentials of its partners to effect an integrated approach to enabling realities as defined by clients.
What makes PUBLiCUS distinct is its being the only registered lobbying company in the Philippines today. Lobbying in the country is governed by a 1957 law, Republic Act No. 1827.
PUBLiCUS is process-and procedure-driven. Very few understand how government works, much less the Philippine Government. If one does not understand the legislative mill, the process in Malacañang or local governments for that matter, one may be unable to correctly apply the necessary solution to a problem.
PUBLiCUS believes that success means, it has to educate elected officials and other government decision-makers in an honest, comprehensive, and timely manner. Understanding the politics that shape policy is essential. Our knowledge of how government works and ability to reach decision-makers ensures that our clients interests are conveyed.
PUBLiCUS' four (4) core competencies are:
- Campaigns management (with a reputable track record in political campaigns management)
- Strategic communications
- Competitive intelligence